Since 1969, the NEA Foundation has served as a laboratory of learning, offering funding and other resources to public school educators and their schools. When we met with the Foundation in 2017, they were in the midst of internal change; launching ambitious new programs, deploying new fundraising systems, activating new supporters and updating the brand itself.
The Foundation envisioned a new website as the keystone supporting the rest of the strategy. We leapt at the opportunity to make it happen.
Designing across audiences.
A principal in Virginia seeking information on school breakfast programs, a St. Louis high school teacher hoping to apply for a grant, a donor supporting STEM education. We reimagined the site architecture to speak directly to the Foundation’s audiences. Then we designed each interaction to be as frictionless as possible, ensuring folks find what they needed, quickly.
- Custom Wordpress Development
- Testing & Deployment
- CMS Training